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DATA PROTECTION NOTICE

PRIVACY & COOKIES POLICY

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INFORMATION PURSUANT TO EU REGULATION 2016/679 (GDPR)

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This information is provided pursuant to Article 13 of Regulation (EU) 2016/679 (GDPR) and Legislative Decree 196/2003, as amended by Legislative Decree 101/2018, to those interacting with the website www.mergerrealty.com.

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This notice applies solely to the MERGER. website and not to other websites that may be accessed via external links.

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DATA CONTROLLER

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The Data Controller is MERGER., owned by Fabio Salis, contactable at info@mergerrealty.com for any inquiries regarding personal data.

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TYPES OF DATA COLLECTED AND PURPOSES OF PROCESSING

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Browsing Data


The IT systems and software procedures supporting this website acquire, during their normal operation, some personal data whose transmission is implicit in the use of Internet communication protocols. These data are processed in an anonymous and aggregated form for statistical and security purposes.

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Data voluntarily provided by the user


Optional sending of emails or completion of forms involves the collection of personal data provided, necessary to respond to user requests.

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Google Analytics


The website uses Google Analytics, a web analytics service provided by Google LLC, which collects anonymous data on users’ browsing behavior. Users’ IP addresses are anonymized before being stored by Google. More information on Google’s data handling is available at: https://policies.google.com/privacy.

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LEGAL BASIS FOR PROCESSING


Personal data are processed based on:

  • Contractual necessity (e.g., managing contact requests);

  • Legitimate interest (e.g., website improvement and fraud prevention);

  • User consent (e.g., for profiling and marketing cookies, where applicable).

METHODS OF PROCESSING AND DATA RETENTION


Personal data are processed using electronic tools and adequate security measures to prevent unauthorized access. Data are retained for the period necessary to achieve the purposes for which they were collected and, where applicable, for the period required by current legislation.

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DATA SUBJECT RIGHTS


Users may exercise the rights provided under the GDPR, including:

  • Right to access personal data;

  • Right to rectification or deletion of data;

  • Right to restriction of processing;

  • Right to object to processing;

  • Right to data portability;

  • Right to withdraw consent (when processing is based on consent).

To exercise these rights, send a request to info@mergerrealty.com.

In case of violation of their rights, users may lodge a complaint with the Italian Data Protection Authority (www.garanteprivacy.it).

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COOKIE POLICY


The website uses technical cookies and, with the user’s consent, third-party cookies for analytics and marketing purposes.

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Types of cookies used

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Cookie NameTypePurpose

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_gaThird-party cookieUsed by Google Analytics to distinguish users

_gidThird-party cookieStores a unique ID to generate statistical data

_gatThird-party cookieUsed to limit the number of requests to Google Analytics

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Managing cookies


Users can manage their cookie preferences directly from their browser settings or via the cookie management banner on the website.

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SOCIAL MEDIA AND LINKS TO THIRD-PARTY SITES


The website includes links and redirect buttons to social media platforms (Facebook, Instagram, YouTube, WhatsApp). Interactions with these platforms are subject to their respective privacy policies.

Similarly, links to other external websites are subject to their own privacy notices, which we recommend consulting.

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UPDATES TO THIS NOTICE


This privacy notice may be updated to comply with current legislation or new website features. The latest version is always available on this page.

Last updated: 27 March 2025

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